ARUP
Assigned a project to do in depth research on a local architecture firm, I chose to research and develop ideas on ARUP and the concept of “Total Design”. Provided with my presentation on the creator, Ove Arup, and the business operations of today’s ARUP, this booklet was modeled to be an internal quarterly review booklet, describing the operations and innovations that ARUP had completed in 2016.

Concept

I designed this informational booklet with James Watts to accompany a presentation and speech about the architecture firm ARUP. I wanted it to look like an internal brief or financial review and treated the audience as employees of ARUP.